Placement Demonstrates Product Excellence and Leadership in
Delivering Custom Applications for Embedded Analytics
TYSONS CORNER, Va.--(BUSINESS WIRE)--
Incorporated (Nasdaq:MSTR), a leading worldwide provider of enterprise
analytics and mobility software, today announced that Dresner Advisory
Services has named MicroStrategy a leader in the "2017 Wisdom of Crowds®
Embedded Business Intelligence Market Study" report. Twenty-four
business intelligence (BI) and analytics providers offering embedded
analytics solutions were evaluated based on a set of criteria in two
categories of functionality: "features" and "architecture."
MicroStrategy was a top vendor for product features.
"We congratulate MicroStrategy on their performance in this year's
study," said Howard Dresner, President, Founder and Chief Research
Officer of Dresner Advisory Services. "Our research shows that embedded
BI is in the top third of all technologies and initiatives strategic to
business intelligence, behind the most mainstream BI practices
(reporting, dashboards, and end-user self-services), but ahead of other
widely discussed initiatives including cloud, big data, and IoT. This
reflects the growing demand for embedded technologies, and the overall
expansion of business intelligence and analytics in the world today."
According to the report, the most important objective for embedded BI
today is "in-context insights and analysis," followed closely by
broadening the access to data throughout an organization internally.
Specific to the functionality criteria, user respondents stated that
today's BI users prefer lightweight, embedded-BI architecture, most
often through HTML and web services. The report also discusses how users
look for embedded-BI features to support manipulation of non-static BI
objects through drill-down and filtering, as well as functionality such
as single sign-on.
"We're honored to be recognized by Dresner Advisory Services as an
industry leader in the expanding market for embedded analytics," said
David Rennyson, Senior Executive Vice President, Worldwide Sales,
MicroStrategy Incorporated. "Embedded analytics, both in custom
enterprise apps as well as in IoT, supplies users with data trends and
anomalies so they can gain valuable insights and make better decisions.
Enterprises that extend analytics into their branded applications to
build new products or services can generate new revenue streams and
position themselves as game changers."
MicroStrategy empowers organizations to embed sophisticated analytical
functionality in their applications and build highly customized,
functional, and powerful web and mobile applications. With thousands of
RESTful APIs, single sign-on and white labeling capabilities, the
MicroStrategy platform is extremely extensible, and it is easy to embed
analytics into third-party business applications and build custom or
branded solutions. To learn more about how our customers are harnessing
MicroStrategy for embedded analytics, click here.
"We're excited about Dresner's findings, which validate our mission of
constantly innovating our platform to reflect the evolving needs of our
customers and partners around the world," said Tim Lang, Senior
Executive Vice President and Chief Technology Officer, MicroStrategy
Incorporated. "We believe the MicroStrategy platform is the most
complete solution in the market for embedded analytics, and we invite
everyone interested in learning how they can leverage the MicroStrategy
platform to join us at MicroStrategy
World™ 2018 in Las Vegas, Nevada in January."
The Dresner study is the latest in a line of increasing industry
recognition for MicroStrategy, which was named a leader in "The
Forrester Wave™: Enterprise BI Platforms With Majority On-Premises
Deployments, Q3 2017" report, and named a market leader and ranked
first in data discovery product capabilities in the BARC Score Data
Discovery Report, published in July 2017.
To download a copy of the "2017 Wisdom of Crowds Embedded Business
Intelligence Market Study," click here.
About Dresner Advisory Services
Advisory Services was formed by Howard Dresner, an independent
analyst, author, lecturer, and business adviser. Dresner Advisory
Services, LLC focuses on creating and sharing thought leadership for
Business Intelligence (BI) and related areas.
About MicroStrategy Incorporated
MicroStrategy (Nasdaq: MSTR) is a worldwide leader in enterprise
analytics and mobility software. A pioneer in the BI and analytics
space, MicroStrategy delivers innovative software that empowers people
to make better decisions and transform the way they do business. We
provide our enterprise customers with world-class software and expert
services so they can deploy unique intelligence applications. To learn
more, visit MicroStrategy
online, and follow us on LinkedIn,
MicroStrategy and MicroStrategy World are either trademarks or
registered trademarks of MicroStrategy Incorporated in the United States
and certain other countries. Other product and company names mentioned
herein may be the trademarks of their respective owners.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171207005327/en/
Claudia Cahill, 703-270-2207
Source: MicroStrategy Incorporated
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